Zomato to launch new loyalty programme on its platform

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Zomato to launch new loyalty programme on its platform

Indian foodtech giant Zomato will soon launch a new loyalty programme on its platform, the startup announced on Friday during its post-earnings call (November 11).

“We are currently working to develop something that is, at the very least, more distinctive in order to ensure that we gain the advantages of customer loyalty without actually suffering a financial loss. Zomato discontinued Zomato Pro and Zomato Pro Plus earlier this year, which had a significant negative impact on Q2 FY23’s dining-out business. In 12 cities in India and the UAE, Zomato has already launched a new loyalty programme called Zomato Pay for dining-out.

Sreejit Kumar
Sreejit Kumar
Hi, I'm Sreejit Kumar, a journalist with a Master's degree in Journalism. Through my education and professional experience, I have developed a keen eye for detail and a passion for uncovering the truth. As an author for this news website, I am committed to delivering accurate, timely, and engaging stories that inform and entertain our readers.

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Indian foodtech giant Zomato will soon launch a new loyalty programme on its platform, the startup announced on Friday during its post-earnings call (November 11).

“We are currently working to develop something that is, at the very least, more distinctive in order to ensure that we gain the advantages of customer loyalty without actually suffering a financial loss. Zomato discontinued Zomato Pro and Zomato Pro Plus earlier this year, which had a significant negative impact on Q2 FY23’s dining-out business. In 12 cities in India and the UAE, Zomato has already launched a new loyalty programme called Zomato Pay for dining-out.

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Sreejit Kumar
Sreejit Kumar
Hi, I'm Sreejit Kumar, a journalist with a Master's degree in Journalism. Through my education and professional experience, I have developed a keen eye for detail and a passion for uncovering the truth. As an author for this news website, I am committed to delivering accurate, timely, and engaging stories that inform and entertain our readers.

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