PhonePe, a digital payment platform in India, has launched its own app store called the Indus Appstore Developer Platform to challenge Google’s Play Store monopoly. The app store will offer a localised experience in 12 languages and give developers an alternative to Google’s platform fees and commission charges. The Indus Appstore will not charge developers any platform fee or commission for in-app payments, and app listings will be free for the first year. PhonePe’s move provides app developers with a credible alternative and offers better app discovery and consumer engagement.
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Explained: What is PhonePe’s new app store and why Google may have a reason to ‘worry’
PhonePe, a digital payment platform in India, has launched its own app store called the Indus Appstore Developer Platform to challenge Google’s Play Store monopoly. The app store will offer a localised experience in 12 languages and give developers an alternative to Google’s platform fees and commission charges. The Indus Appstore will not charge developers any platform fee or commission for in-app payments, and app listings will be free for the first year. PhonePe’s move provides app developers with a credible alternative and offers better app discovery and consumer engagement.
Disclaimer
We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.
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