Why Oppo, OnePlus and Tecno are launching Rs 1 lakh-plus phones in India

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The demand for smartphones priced above Rs 1 lakh has increased by 100% in India. Apple and Samsung are leading in the premium segment, prompting Chinese rivals like Oppo, OnePlus, and Tecno to launch flagship ultra-premium handsets. Apple’s latest iPhone 15 series is running out of stock, with a waiting period of weeks. Samsung’s new foldable phones, Galaxy Z Flip 5 and Galaxy Z Fold 5, have also seen overwhelming response. Consumers are opting for devices with new form factors and top-notch specifications, boosted by wider EMI schemes.

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Why Oppo, OnePlus and Tecno are launching Rs 1 lakh-plus phones in India

The demand for smartphones priced above Rs 1 lakh has increased by 100% in India. Apple and Samsung are leading in the premium segment, prompting Chinese rivals like Oppo, OnePlus, and Tecno to launch flagship ultra-premium handsets. Apple’s latest iPhone 15 series is running out of stock, with a waiting period of weeks. Samsung’s new foldable phones, Galaxy Z Flip 5 and Galaxy Z Fold 5, have also seen overwhelming response. Consumers are opting for devices with new form factors and top-notch specifications, boosted by wider EMI schemes.

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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