Adobe has acquired Rephrase.ai, a Bengaluru-based startup that runs an AI-powered video creation platform. The deal will allow Adobe to integrate Rephrase’s technology with its Creative Cloud video-editing platform, enhancing its offerings. Rephrase.ai provides a text-to-video generation platform that simplifies the process of creating professional-looking videos. The majority of Rephrase’s team members will join Adobe as part of the deal. This acquisition marks Adobe’s first foray into the generative AI and video-tooling space and makes Rephrase the first Indian startup to be acquired by the company.
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Adobe buys Indian generative AI startup Rephrase.ai: What makes the deal important
Adobe has acquired Rephrase.ai, a Bengaluru-based startup that runs an AI-powered video creation platform. The deal will allow Adobe to integrate Rephrase’s technology with its Creative Cloud video-editing platform, enhancing its offerings. Rephrase.ai provides a text-to-video generation platform that simplifies the process of creating professional-looking videos. The majority of Rephrase’s team members will join Adobe as part of the deal. This acquisition marks Adobe’s first foray into the generative AI and video-tooling space and makes Rephrase the first Indian startup to be acquired by the company.
Disclaimer
We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.
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