Why Puma is sticking to its web3 bets as crypto shakes off a long-held winter

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While some brands moved away from web3 in 2023 during a long crypto winter, Puma stayed the course and its head of emerging technology Ivan Dashkov told TechCrunch+ it has no intentions of leaving. After two years working with web3, Puma’s tech revenues remain modest, but the sportswear manufacturer intends to be ready for a more […]

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Why Puma is sticking to its web3 bets as crypto shakes off a long-held winter

While some brands moved away from web3 in 2023 during a long crypto winter, Puma stayed the course and its head of emerging technology Ivan Dashkov told TechCrunch+ it has no intentions of leaving. After two years working with web3, Puma’s tech revenues remain modest, but the sportswear manufacturer intends to be ready for a more […]

© 2023 TechCrunch. All rights reserved. For personal use only.

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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