Apple struck deal with Shutterstock to license millions of images for AI training

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The AI boom has sprung up a mini-economy for content repositories, which AI companies want access to in order to train their models.

Companies like OpenAI initially trained their models by scraping data from the web. However, with the legal overhang of copyright looming, companies are looking to strike deals to formally license content going forward. Apple is one such participant. Reuters reports that Apple struck a deal to license millions of images owned by Shutterstock, a stock image site.

The value of the deal was likely in the $25-50 million range, and was said to have been signed in the months following the release of ChatGPT in late 2022. Apparently, multiple other big tech firms have made similar deals with Shutterstock, including Meta, Google and Amazon.

In a similar vein, it was previously reported that Apple was talking to news publishers about licensing their articles to train its AI models.

In a sign of how significant content acquisition for AI has become, the New York Times claims today that Meta even discussed buying out a book publisher like Simon & Schuster.

Although Apple has been regarded as a bit of a laggard in the recent hype train of AI advancements, the company is looking to change the narrative soon. iOS 18 is expected to heavily hero AI-powered features to improve the experience for iPhone users. iOS 18 will be officially announced at WWDC, with the keynote kicking off at 10 AM PT on June 10.

Apple marketing exec Greg Jozwiak has already confirmed the AI speculation, in a tweet about the event. He said WWDC will be Absolutely Incredible.

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Apple struck deal with Shutterstock to license millions of images for AI training


The AI boom has sprung up a mini-economy for content repositories, which AI companies want access to in order to train their models.

Companies like OpenAI initially trained their models by scraping data from the web. However, with the legal overhang of copyright looming, companies are looking to strike deals to formally license content going forward. Apple is one such participant. Reuters reports that Apple struck a deal to license millions of images owned by Shutterstock, a stock image site.

The value of the deal was likely in the $25-50 million range, and was said to have been signed in the months following the release of ChatGPT in late 2022. Apparently, multiple other big tech firms have made similar deals with Shutterstock, including Meta, Google and Amazon.

In a similar vein, it was previously reported that Apple was talking to news publishers about licensing their articles to train its AI models.

In a sign of how significant content acquisition for AI has become, the New York Times claims today that Meta even discussed buying out a book publisher like Simon & Schuster.

Although Apple has been regarded as a bit of a laggard in the recent hype train of AI advancements, the company is looking to change the narrative soon. iOS 18 is expected to heavily hero AI-powered features to improve the experience for iPhone users. iOS 18 will be officially announced at WWDC, with the keynote kicking off at 10 AM PT on June 10.

Apple marketing exec Greg Jozwiak has already confirmed the AI speculation, in a tweet about the event. He said WWDC will be Absolutely Incredible.

FTC: We use income earning auto affiliate links. More.



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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