“Vinay will report to Srini Pallia and will also join the Wipro Executive Board,” Wipro said in an exchange filing.
With over 26 years at Wipro, Firake most recently was the senior vice president and managing director of Wipro Nordics business unit based in Stockholm in Sweden, where he led Operations across all industries and services.
This is the second senior leadership appointment under new chief executive officer and managing director Srini Pallia who took charge in April following the sudden resignation of former chief Thierry Delaporte. Delaporte had joined Wipro in June 2020 after a 25 year stint at Capgemini.
Earlier this month, the Bengaluru-headquartered IT giant elevated Hari Shetty as its chief strategist and sales excellence officer.
Based in Dubai, Firake succeeds Anis Chenchah, who is stepping down after two years in the role to pursue opportunities outside the organisation. Chenchah, who like Delaporte had joined Wipro in April 2022 after over 15 years at Capgemini, will continue until May 31, 2024 to help Firake with the transition.
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“Vinay (Firake) has successfully led Wipro in diverse regions globally and is the perfect candidate for this role. He has the expertise and vast experience to spearhead our business in APMEA, one of our most promising SMUs. Vinay has a great track record in the Nordics Business Unit, where he was instrumental in signing several prestigious clients..,” Pallia said.Previously Firake also led the manufacturing & automotive business unit in Europe and held various roles spanning Europe and North America, including global head for the enterprise digital operations & platforms business and sales head for Wipro’s enterprise applications businesses in Europe.
A computer engineer, Firake holds a master’s degree in business administration specialising in finance, and also pursued executive leadership programs each from Wharton and Harvard Business School.