
Elon Musk may have rebranded Twitter to X last summer, but one of the more notable contradictions was that URLs remained as twitter.com. That has finally changed today.
X users accessing via the web today have seen twitter.com URLs redirect to x.com. Musk announced the migration on Twi– er, X …
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All core systems are now on X.com
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The Verge notes that redirects are currently somewhat inconsistent.
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That means typing twitter.com in your browser will now redirect to Elon Musk’s favored domain, or should. At the time of publication, we’re seeing a mix of results depending upon browser choice and whether you’re logged in or not.
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It’s not the first time Musk has tried to take a valuable, well-known brand and throw it away in favor of X. Musk first launched a company known as X – complete with x.com URL – back in 1999. That later merged with Peter Thiel’s Confinity to become PayPal, which Musk later tried to rebrand to … X. That move failed, and led to him being ousted from the company.
Reddit users seem unimpressed with the change.
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“I’m not ever calling it x.”
“I’ll be sure to tweet that out.”
“That’s good news, Twitter!”
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One of the more common comments is that x.com sounds like the name of a NSFW site.
Photo by BoliviaInteligente on Unsplash
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