Ad group sued by Elon Musk reportedly disbands

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GARM was an initiative formed in 2019 by the World Federation of Advertisers (WFA); the idea was to stop advertising on social media platforms that don’t meet certain safety standards. In its lawsuit, X said that GARM “organized an advertiser boycott of Twitter.”

The lawsuit from the platform formerly known as Twitter was one of several odd legal actions coming from Elon Musk — ones that seem more focused on punishing anyone who doesn’t agree with him than based on any coherent legal theory. Musk has also sued OpenAI, a competitor to his X.AI, and Media Matters, to try to silence the non-profit.

He added, “If somebody is going to try to blackmail me with advertising, blackmail me with money, go fuck yourself. Go fuck yourself. Is that clear? I hope it is.”

When Musk bought Twitter, most of its revenue came from advertising — and that money dried up with his takeover. Perhaps the advertisers felt skittish about Musk’s “anything goes” approach to moderation — or perhaps it was Musk’s own posts, including one about “white pride.”

Though X’s case is hilariously thin, it’s accomplished its goal: defanging GARM. Taken together with some of Musk’s other suits, there’s a clear theme. if you oppose Musk, be ready to pay for expensive litigation.



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We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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Ad group sued by Elon Musk reportedly disbands


GARM was an initiative formed in 2019 by the World Federation of Advertisers (WFA); the idea was to stop advertising on social media platforms that don’t meet certain safety standards. In its lawsuit, X said that GARM “organized an advertiser boycott of Twitter.”

The lawsuit from the platform formerly known as Twitter was one of several odd legal actions coming from Elon Musk — ones that seem more focused on punishing anyone who doesn’t agree with him than based on any coherent legal theory. Musk has also sued OpenAI, a competitor to his X.AI, and Media Matters, to try to silence the non-profit.

He added, “If somebody is going to try to blackmail me with advertising, blackmail me with money, go fuck yourself. Go fuck yourself. Is that clear? I hope it is.”

When Musk bought Twitter, most of its revenue came from advertising — and that money dried up with his takeover. Perhaps the advertisers felt skittish about Musk’s “anything goes” approach to moderation — or perhaps it was Musk’s own posts, including one about “white pride.”

Though X’s case is hilariously thin, it’s accomplished its goal: defanging GARM. Taken together with some of Musk’s other suits, there’s a clear theme. if you oppose Musk, be ready to pay for expensive litigation.



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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