Why Are FMCG Giants Rushing To Acquire D2C Beauty Brands?

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The $5 Bn direct-to-home (D2C) beauty and personal care (BPC) space in India, decked up to reach $28 Bn in the next five years, looks too tempting for investors to keep off.

The result is foretold. India’s homegrown D2C brands are rapidly scaling up their businesses and even mapping their way to the capital market. Inc42’s State Of Indian Ecommerce Report H1 2024 has found that the BPC market is growing the fastest among all the ecommerce segments in India and stays the course to corner over 7% of the overall ecommerce market by…



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Why Are FMCG Giants Rushing To Acquire D2C Beauty Brands?


The $5 Bn direct-to-home (D2C) beauty and personal care (BPC) space in India, decked up to reach $28 Bn in the next five years, looks too tempting for investors to keep off.

The result is foretold. India’s homegrown D2C brands are rapidly scaling up their businesses and even mapping their way to the capital market. Inc42’s State Of Indian Ecommerce Report H1 2024 has found that the BPC market is growing the fastest among all the ecommerce segments in India and stays the course to corner over 7% of the overall ecommerce market by…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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