Nykaa founder and CEO Falguni Nayar highlighted that Shein is present in only one category in an expansive fashion landscape
“The market is very wide, and no one brand can dominate it. We believe that Shein’s return should not have much of an impact,” Nayar said
She also pointed out that women’s western wear, the segment in which Shein operates, is highly dynamic and driven by trends
Amid the re-entry of fashion brand Shein in India and debate about its impact on the competition, beauty ecommerce major Nykaa…