Apple has started advertising on X again

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Apple has resumed advertising on X for the first time since pausing ads more than a year ago. The company was one of many to halt advertisements over concerns for brand safety following Elon Musk’s purchase of the social network. While X’s approach to content moderation has changed little since then, Big Tech’s relationship with Musk has shifted since President Donald Trump took office.

Apple was among several major advertisers, including Amazon, Disney, Comcast, Warner Bros. Discovery, and IBM, to pull out of the platform in November 2023 over concerns regarding controversial remarks about antisemitic conspiracy theories and white pride made by X owner Elon Musk.



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Apple has started advertising on X again


Apple has resumed advertising on X for the first time since pausing ads more than a year ago. The company was one of many to halt advertisements over concerns for brand safety following Elon Musk’s purchase of the social network. While X’s approach to content moderation has changed little since then, Big Tech’s relationship with Musk has shifted since President Donald Trump took office.

Apple was among several major advertisers, including Amazon, Disney, Comcast, Warner Bros. Discovery, and IBM, to pull out of the platform in November 2023 over concerns regarding controversial remarks about antisemitic conspiracy theories and white pride made by X owner Elon Musk.



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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