The round also saw participation from its existing investors including Z47 (formerly Matrix Partners India), Peak XV Partners, and Sauce.VC.
The funds will be used for expanding in-house manufacturing capabilities, hiring talent, and driving category growth.
data-ga-onclick=”Inarticle articleshow link click#Tech#href” href=”https://m.economictimes.com/tech/startups/consumer-brands-funding-ride-keeps-deal-street-busy/articleshow/117244599.cms” data-type=”tilCustomLink” target=”_blank”>ET first reported on January 15 about the global investment company leading the investment in The ref=”dofollow” data-ga-onclick=”Inarticle articleshow link click#Tech#href” href=”https://economictimes.indiatimes.com/topic/whole-truth” target=”_blank”>Whole Truth at a valuation of Rs 2,000 crore.
Founded in 2019 by ref=”dofollow” data-ga-onclick=”Inarticle articleshow link click#Tech#href” href=”https://economictimes.indiatimes.com/topic/shashank-mehta” target=”_blank”>Shashank Mehta, an…

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