Google may be close to launching YouTube Premium Lite

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YouTube is about to officially launch a cheaper, “premium lite” version of its subscription service in the US, Australia, Germany and Thailand, according to Bloomberg. This new tier will “target viewers who primarily want to watch programs other than music videos,” Bloomberg says. The publication didn’t say what the price might be.

YouTube piloted a no-ads version of a tier called Premium Lite in some European countries beginning in 2021 before axing the plan in 2023. But the company confirmed to The Verge in October that it was testing a…



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Google may be close to launching YouTube Premium Lite


YouTube is about to officially launch a cheaper, “premium lite” version of its subscription service in the US, Australia, Germany and Thailand, according to Bloomberg. This new tier will “target viewers who primarily want to watch programs other than music videos,” Bloomberg says. The publication didn’t say what the price might be.

YouTube piloted a no-ads version of a tier called Premium Lite in some European countries beginning in 2021 before axing the plan in 2023. But the company confirmed to The Verge in October that it was testing a…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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