The startup raised the funding via a mix of primary and secondary transactions at a pre-money valuation of INR 3,000 Cr
The round saw participation from existing investors Narotam Sekhsaria Family Office, Vertex Ventures SEAI, and new investors Vertex Growth Fund and Anicut Equity Continuum Fund
Pilgrim said it would deploy the capital to strengthen its omnichannel presence, especially offline presence, and boost its research and development capabilities
D2C beauty and personal care brand Pilgrim has raised INR 200…