The Osborne Effect: Why tech giants stay silent on their next big thing?

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Imagine a company so ahead of its time that it accidentally destroys itself. That’s exactly what happened to Osborne Computer Corporation in the early 1980s, leading to one of the most infamous business blunders in tech history—the Osborne Effect. This phenomenon, named after the company’s premature announcement of its next-generation product, still haunts businesses today, forcing tech giants like Apple and Samsung into a culture of extreme secrecy. But why does revealing a future product spell doom for a company’s current sales?

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The Osborne Effect: Why tech giants stay silent on their next big thing?


Imagine a company so ahead of its time that it accidentally destroys itself. That’s exactly what happened to Osborne Computer Corporation in the early 1980s, leading to one of the most infamous business blunders in tech history—the Osborne Effect. This phenomenon, named after the company’s premature announcement of its next-generation product, still haunts businesses today, forcing tech giants like Apple and Samsung into a culture of extreme secrecy. But why does revealing a future product spell doom for a company’s current sales?

The $1,795…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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