rel=”dofollow” href=”https://economictimes.indiatimes.com/honasa-consumer-ltd/stocks/companyid-2023293.cms” data-ga-onclick=”Inarticle articleshow link click#Tech#href” target=”_blank”>Honasa Consumer, the parent company of beauty and personal care brand rel=”dofollow” href=”https://economictimes.indiatimes.com/honasa-consumer-ltd/stocks/companyid-2023293.cms” data-ga-onclick=”Inarticle articleshow link click#Tech#href” target=”_blank”>Mamaearth, has moved the ref=”dofollow” data-ga-onclick=”Inarticle articleshow link click#Tech#href” href=”https://economictimes.indiatimes.com/topic/delhi-high-court” target=”_blank”>Delhi High Court seeking removal of rel=”dofollow” href=”https://economictimes.indiatimes.com/hindustan-unilever-ltd/stocks/companyid-13616.cms” data-ga-onclick=”Inarticle articleshow link click#Tech#href” target=”_blank”>Hindustan Unilever’s ad campaign questioning the efficacy of digital-first sunscreen brands, sources in the know told ET.
The episode between the two companies came to the fore on Monday, when Honasa Consumer cofounder ref=”dofollow” data-ga-onclick=”Inarticle articleshow link click#Tech#href” href=”https://economictimes.indiatimes.com/topic/ghazal-alagh” target=”_blank”>Ghazal Alagh posted a picture of HUL’s advertising billboard, which downplays the efficacy claims of sunscreen products launched by new-age, online first brands, on social media.
Alagh congratulated HUL’s ref=”dofollow” data-ga-onclick=”Inarticle articleshow link click#Tech#href” href=”https://economictimes.indiatimes.com/topic/lakme”…
