Netflix to revamp TV app interface, launch AI-powered search for iOS users

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Netflix said on Wednesday it plans to revamp its TV app interface and introduce generative AI to the iOS mobile platform, allowing users to ask for content in natural and everyday language. The updates arrive as the streaming giant seeks to maintain and expand its market share amid growing uncertainties and concerns about a potential US recession curbing consumer spending.

Netflix is planning to redesign its TV app homepage, provide more tailored recommendations to subscribers, and reposition the search and “My List” options to the top of the…



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Netflix to revamp TV app interface, launch AI-powered search for iOS users


Netflix said on Wednesday it plans to revamp its TV app interface and introduce generative AI to the iOS mobile platform, allowing users to ask for content in natural and everyday language. The updates arrive as the streaming giant seeks to maintain and expand its market share amid growing uncertainties and concerns about a potential US recession curbing consumer spending.

Netflix is planning to redesign its TV app homepage, provide more tailored recommendations to subscribers, and reposition the search and “My List” options to the top of the…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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