SocialFi has failed to take off — Here’s what needs to change

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Opinion by: Anurag Arjun, co-founder of Avail 

On paper, SocialFi is a no-brainer. It promises to shift the balance of power in social media — giving people control over how their content and personal data are used and monetized. It even offers users a stake in the $200+ billion social media advertising market, a pie currently devoured almost entirely by giants like Meta.

And yet, SocialFi platforms today feel more like digital ghost towns than the bustling hubs of Web2. Friend.tech, hailed as a breakout star in 2023, peaked at just 80,000 daily…



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SocialFi has failed to take off — Here’s what needs to change



Opinion by: Anurag Arjun, co-founder of Avail 

On paper, SocialFi is a no-brainer. It promises to shift the balance of power in social media — giving people control over how their content and personal data are used and monetized. It even offers users a stake in the $200+ billion social media advertising market, a pie currently devoured almost entirely by giants like Meta.

And yet, SocialFi platforms today feel more like digital ghost towns than the bustling hubs of Web2. Friend.tech, hailed as a breakout star in 2023, peaked at just 80,000 daily…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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