Saudi Arabia’s Crown Prince Mohammed bin Salman has unveiled a new artificial intelligence company named Humain, aiming to accelerate the kingdom’s AI capabilities and infrastructure. Backed by the Public Investment Fund (PIF)—which manages nearly $940 billion in assets—Humain will spearhead efforts such as constructing data centers and advancing AI-driven technologies. This strategic move is part of the Crown Prince’s broader Vision 2030 plan to reduce Saudi Arabia’s dependence on oil revenues and position the country as a global tech leader.
The announcement coincides with a high-profile U.S.-Saudi investment forum scheduled for Tuesday, where AI is expected to be a central theme. Notably, tech luminaries such as Elon Musk, Sam Altman, and Mark Zuckerberg are expected to attend the event, alongside former U.S. President Donald Trump, who is set to visit the kingdom this week as part of a regional tour.
U.S. tech companies have increasingly turned to Saudi Arabia’s wealth fund for capital, with firms like Google and Salesforce recently engaging in AI-focused collaborations with the PIF. The launch of Humain signals Saudi Arabia’s growing ambition to play a leading role in the future of global technology and artificial intelligence development.