Zepto enters consumer analytics space with launch of subscription-based Atom

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Quick commerce platform Zepto is venturing into the subscription-based analytics space with the launch of Zepto Atom on May 16, the company announced on Wednesday.

Zepto Atom, powered by Zepto GPT and utilising Natural Language Processing (NLP), features an AI assistant designed to deliver proprietary data to partner brands, helping them enhance performance.

Zepto CEO Aadit Palicha described the initiative as exclusive in a LinkedIn and X post, highlighting that Zepto Atom builds on the existing Zepto brand portal. Brands can subscribe to gain…



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Zepto enters consumer analytics space with launch of subscription-based Atom


Quick commerce platform Zepto is venturing into the subscription-based analytics space with the launch of Zepto Atom on May 16, the company announced on Wednesday.

Zepto Atom, powered by Zepto GPT and utilising Natural Language Processing (NLP), features an AI assistant designed to deliver proprietary data to partner brands, helping them enhance performance.

Zepto CEO Aadit Palicha described the initiative as exclusive in a LinkedIn and X post, highlighting that Zepto Atom builds on the existing Zepto brand portal. Brands can subscribe to gain…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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