Myntra Enters Singapore To Target Indian Diaspora In Its Second Global Push

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SUMMARY

Myntra said it decided to start the international expansion with Singapore as the country stood out as a concentrated and active segment in its international web traffic

The Flipkart-owned platform is aiming to reach 12% to 15% of the 6.5 Lakh Indians residing in Singapore

For Singapore customers, Myntra will ship the products from India. The brands will hold inventory and will handle the shipping, supported by Myntra through a third-party provider

Myntra has gone live…



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Myntra Enters Singapore To Target Indian Diaspora In Its Second Global Push


SUMMARY

Myntra said it decided to start the international expansion with Singapore as the country stood out as a concentrated and active segment in its international web traffic

The Flipkart-owned platform is aiming to reach 12% to 15% of the 6.5 Lakh Indians residing in Singapore

For Singapore customers, Myntra will ship the products from India. The brands will hold inventory and will handle the shipping, supported by Myntra through a third-party provider

Myntra has gone live…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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