
If you want to promote the idea of buying refurbished tech rather than new, displaying your message on one of the world’s most iconic Apple Stores is a pretty good way to do it. Back Market projected its message on the exterior wall of London’s Covent Garden Store.
The projected message “Let’s end fast tech” is arguably mis-targeted, as Apple products are generally known for their longevity, but Back Market is calling for more thoughtful purchases and better re-use of discarded…

![[CITYPNG.COM]White Google Play PlayStore Logo – 1500×1500](https://startupnews.fyi/wp-content/uploads/2025/08/CITYPNG.COMWhite-Google-Play-PlayStore-Logo-1500x1500-1-630x630.png)