In a digital-first economy, more businesses are doubling down on real-time visibility and data-driven insights to enhance efficiency and unlock growth. These new-age ventures bypass on-premise legacy systems and opt for cloud-native platforms that offer SaaS solutions to ensure speed, scale and cost advantage.
Consider India’s retail industry, for instance. Earlier, it was a largely fragmented, brick-and-mortar landscape where fast-scaling consumer brands faced mounting growth challenges until ecommerce/digital commerce set in. However,…