Keywords Are Dead, But The Keyword Universe Isn’t

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Today’s Memo is a full refresh of one of the most important frameworks I use with clients – and one I’ve updated heavily based on how AI is reshaping search behavior…

…I’m talking about the keyword universe. 🪐

In this issue, I’m digging into:

  • Why the old way of doing keyword research doesn’t cut it anymore.
  • How to build a keyword pipeline that compounds over time.
  • A scoring system for prioritizing keywords that actually convert.
  • How to handle keyword chaos with structure and clarity.
  • A simple keyword universe tracker I designed…



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Keywords Are Dead, But The Keyword Universe Isn’t


Today’s Memo is a full refresh of one of the most important frameworks I use with clients – and one I’ve updated heavily based on how AI is reshaping search behavior…

…I’m talking about the keyword universe. 🪐

In this issue, I’m digging into:

  • Why the old way of doing keyword research doesn’t cut it anymore.
  • How to build a keyword pipeline that compounds over time.
  • A scoring system for prioritizing keywords that actually convert.
  • How to handle keyword chaos with structure and clarity.
  • A simple keyword universe tracker I designed…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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