Will Wakefit Wake Up To A Blockbuster IPO?

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Peak XV-backed Wakefit has become the first new-age furniture and mattress brand to file for an initial public offering (IPO). While Sheela Foam, the 50-year-old category leader in the mattress segment, went public in 2020, Wakefit is on track to be the first new-age D2C furniture brand to make such a move in the space. 

Following the footsteps of Mamaearth, Nykaa, and FirstCry, Wakefit is now set to carry forward the D2C IPO momentum. However, what’s worth noting is that Wakefit operates in what is considered a more tougher market compared…



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Will Wakefit Wake Up To A Blockbuster IPO?


Peak XV-backed Wakefit has become the first new-age furniture and mattress brand to file for an initial public offering (IPO). While Sheela Foam, the 50-year-old category leader in the mattress segment, went public in 2020, Wakefit is on track to be the first new-age D2C furniture brand to make such a move in the space. 

Following the footsteps of Mamaearth, Nykaa, and FirstCry, Wakefit is now set to carry forward the D2C IPO momentum. However, what’s worth noting is that Wakefit operates in what is considered a more tougher market compared…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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