Which Marketing Jobs Are Most Affected by AI?

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New research from Microsoft reveals that marketing and sales professionals are among the most affected by generative AI, based on an analysis of 200,000 real workplace conversations with Bing Copilot.

The research examined nine months of anonymized data from January to September 2024, offering a large-scale look at how professionals use AI in their daily tasks.

AI’s Role In Marketing & Sales Work

Microsoft calculated an “AI applicability score” to measure how often AI is used to complete or assist with job-related tasks and how effectively it…



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Which Marketing Jobs Are Most Affected by AI?


New research from Microsoft reveals that marketing and sales professionals are among the most affected by generative AI, based on an analysis of 200,000 real workplace conversations with Bing Copilot.

The research examined nine months of anonymized data from January to September 2024, offering a large-scale look at how professionals use AI in their daily tasks.

AI’s Role In Marketing & Sales Work

Microsoft calculated an “AI applicability score” to measure how often AI is used to complete or assist with job-related tasks and how effectively it…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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