Aditya Birla Group’s TMRW to raise Rs 437 crore from ServiceNow Ventures

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TMRW, an Aditya Birla Group venture, said it will raise Rs 437 crore from ServiceNow Ventures, to build and scale its new age fashion brands portfolio and leverage the investor’s artificial intelligence platform.

TMRW, launched in mid-2022, has a portfolio of digital-first fashion brands catering to Gen-Z and Millennial consumers – including Bewakoof, Wrogn, The Indian Garage and Nobero. ServiceNow is part of an American software company based in Santa Clara, California, that supplies a cloud computing platform.

The company said it will leverage…



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Aditya Birla Group’s TMRW to raise Rs 437 crore from ServiceNow Ventures



TMRW, an Aditya Birla Group venture, said it will raise Rs 437 crore from ServiceNow Ventures, to build and scale its new age fashion brands portfolio and leverage the investor’s artificial intelligence platform.

TMRW, launched in mid-2022, has a portfolio of digital-first fashion brands catering to Gen-Z and Millennial consumers – including Bewakoof, Wrogn, The Indian Garage and Nobero. ServiceNow is part of an American software company based in Santa Clara, California, that supplies a cloud computing platform.

The company said it will leverage…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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