Retail, D2C, and quick commerce each demand distinct packaging strategies — retail for visibility, D2C for storytelling, and quick commerce for speed and efficiency
Packaging has evolved beyond protection to deliver convenience, brand experience, sustainability, and channel-specific functionality
Successful brands tailor packaging to each sales channel, aligning visual identity with practical needs to attract, protect, and delight customers
In today’s fragmented commerce landscape, one-size-fits-all packaging no…

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