ET Soonicorns Summit 2025: Meat isn’t built for 10-minute delivery, say Licious founders

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Abhay Hanjura and Vivek Gupta, cofounders of meat and seafood platform Licious, said quick commerce has reshaped consumer expectations, but not every category can fit into the 10-minute model popularised by Blinkit and Swiggy Instamart.

Speaking to ETtech editor Samidha Sharma at The ET Soonicorns Summit 2025 in Bengaluru on Friday, the founders pointed out the inherent challenges in stocking highly perishable meat products across hundreds of dark stores. “Meat has a two-day shelf life, and we have 300 products. It is simply not viable to stock such…



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ET Soonicorns Summit 2025: Meat isn’t built for 10-minute delivery, say Licious founders



Abhay Hanjura and Vivek Gupta, cofounders of meat and seafood platform Licious, said quick commerce has reshaped consumer expectations, but not every category can fit into the 10-minute model popularised by Blinkit and Swiggy Instamart.

Speaking to ETtech editor Samidha Sharma at The ET Soonicorns Summit 2025 in Bengaluru on Friday, the founders pointed out the inherent challenges in stocking highly perishable meat products across hundreds of dark stores. “Meat has a two-day shelf life, and we have 300 products. It is simply not viable to stock such…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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