It is a wild job market right now, and if you’re applying for a PPC role, you’re probably feeling the pressure to stand out in interviews that are increasingly demanding and often unclear in their expectations.
Whether you’re interviewing for a specialist, manager, or hybrid media role, one thing is certain: You need to be ready to demonstrate platform expertise, strategic thinking, and the ability to connect performance with business outcomes.
One reader put it this way:
“I’m preparing for a performance marketing job, specifically in PPC,…
