Microsoft just launched a preview of its data-analytics-id=”inline-link” href=”https://learn.microsoft.com/en-us/industry/retail/personal-shopping-agent/overview-personal-shopping-agent” data-url=”https://learn.microsoft.com/en-us/industry/retail/personal-shopping-agent/overview-personal-shopping-agent” target=”_blank” referrerpolicy=”no-referrer-when-downgrade” data-hl-processed=”none”>Personal Shopping Agent. The data-analytics-id=”inline-link” href=”https://www.windowscentral.com/artificial-intelligence” data-auto-tag-linker=”true” data-before-rewrite-redirect=”https://www.windowscentral.com/tag/artificial-intelligence” data-before-rewrite-localise=”https://www.windowscentral.com/artificial-intelligence”>AI tool is designed to assist retailers. According to the tech giant, its new tool can provide a personalized product-discovery experience for consumers.
The Personal Shopping Agent makes it possible for shoppers to have an interactive chat that’s powered by AI and contextual to a specific brand. data-analytics-id=”inline-link” href=”https://www.microsoft.com/en/customers/story/25195-ralph-lauren-azure-openai” data-url=”https://www.microsoft.com/en/customers/story/25195-ralph-lauren-azure-openai” target=”_blank” referrerpolicy=”no-referrer-when-downgrade” data-hl-processed=”none”>Ralph Lauren used an early version of the agent to power a shopping experience within an app. Azure data-analytics-id=”inline-link” href=”https://www.windowscentral.com/artificial-intelligence/openai-chatgpt” data-auto-tag-linker=”true” data-before-rewrite-redirect=”https://www.windowscentral.com/tag/openai” data-before-rewrite-localise=”https://www.windowscentral.com/artificial-intelligence/openai-chatgpt”>OpenAI powers the Ask Ralph feature.
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