AI Platform Founder Explains Why We Need To Focus On Human Behavior, Not LLMs

September 18, 2025

, By Search Engine Journal

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Google has been doing what it always does, and that is to constantly iterate to try and retain the best product it can.

Large language models (LLMs) and generative AI chatbots are a new reality in SEO, and to keep up, Google is evolving its interface to try and cross the divide between AI and search. Although, what we should all remember is that Google has already been integrating AI in its algorithms for years.

Continuing my IMHO series and speaking to experts to gain their valuable insights, I spoke with Ray Grieselhuber, CEO of Demand Sphere and…

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AI Platform Founder Explains Why We Need To Focus On Human Behavior, Not LLMs

September 18, 2025

, Published By Search Engine Journal

Google has been doing what it always does, and that is to constantly iterate to try and retain the best product it can.

Large language models (LLMs) and generative AI chatbots are a new reality in SEO, and to keep up, Google is evolving its interface to try and cross the divide between AI and search. Although, what we should all remember is that Google has already been integrating AI in its algorithms for years.

Continuing my IMHO series and speaking to experts to gain their valuable insights, I spoke with Ray Grieselhuber, CEO of Demand Sphere and…

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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Previous News

IFC is set to invest $25 Mn in Trifecta Capital’s Fund IV

Next News

Albanias government debuts its AI ‘minister’ to parliament

Search Engine Journal

More like this

Popular

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