An emerging field of science is seeking to use cell analysis to predict what kind of a person an embryo might eventually become.
Some parents turn to these tests to avoid passing on devastating genetic disorders that run in their families. A much smaller group, driven by dreams of Ivy League diplomas or attractive, well-behaved offspring, are willing to pay tens of thousands of dollars to optimize for intelligence, appearance, and personality.
But customers of the companies emerging to provide it to the…

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