YouTube will try to make even low-quality videos look great on your 4K TV (Update: Not just TV!)

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A close-up of the YouTube app running on an Android phone.

Joe Maring / Android Authority

TL;DR

  • YouTube is rolling out several new features for the TV experience.
  • One of the features will automatically upscale videos to higher resolutions, but creators will be able to opt out.
  • Viewers will start to see immersive previews as they flip through their favorite channels on the homepage.
  • The platform is also adding contextual search and QR code shopping.

Update, October 29, 2025 (03:54 PM ET): Google has confirmed to Bloomberg’s Chris Welch that one of the…



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YouTube will try to make even low-quality videos look great on your 4K TV (Update: Not just TV!)


A close-up of the YouTube app running on an Android phone.

Joe Maring / Android Authority

TL;DR

  • YouTube is rolling out several new features for the TV experience.
  • One of the features will automatically upscale videos to higher resolutions, but creators will be able to opt out.
  • Viewers will start to see immersive previews as they flip through their favorite channels on the homepage.
  • The platform is also adding contextual search and QR code shopping.

Update, October 29, 2025 (03:54 PM ET): Google has confirmed to Bloomberg’s Chris Welch that one of the…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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