Views on sponsored videos on YouTube have risen 28% year-on-year, and the number of sponsored videos has grown by 54% year-on-year in the first half of 2025, according to rel=”nofollow” href=”https://www.tubefilter.com/2025/10/22/gospel-stats-youtube-sponsorship-landscape-report/”>a report from Tubefilter. What’s more, ad spend through creator channels has been rel=”nofollow” href=”https://www.bloomberg.com/news/articles/2025-06-14/influencer-marketing-gains-ground-as-global-ad-budgets-tighten”>steadily rising and rel=”nofollow” href=”https://www.theguardian.com/media/2025/jun/10/social-media-creators-to-overtake-traditional-media-in-ad-revenue-this-year”>is even set to outperform traditional media in some cases.
Buoyed by these signals, rel=”nofollow” href=”https://www.agentio.com”Agentio, a startup that connects brands with YouTube creators for sponsored videos, has raised its third funding round of $40 million in as many years. The Series B round is led by…

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