Buying Warner Bros. Gives Netflix What It’s Always Needed: An Identity

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Close your eyes, think for a minute, and tell me: What is a Netflix Movie? OK, try again: What is a Netflix Show?

Sure, it’s easy to rattle off some killer titles—KPop Demon Hunters, Stranger Things—but Netflix has never really had a brand identity. It’s not, like Disney, the home of Star Wars and Mickey Mouse. As streaming services go, it’s made its name by being a jack of all trades and a master of none. Now, it’s made its smartest move yet, dropping $83 billion to buy itself a whole new…



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Buying Warner Bros. Gives Netflix What It’s Always Needed: An Identity


Close your eyes, think for a minute, and tell me: What is a Netflix Movie? OK, try again: What is a Netflix Show?

Sure, it’s easy to rattle off some killer titles—KPop Demon Hunters, Stranger Things—but Netflix has never really had a brand identity. It’s not, like Disney, the home of Star Wars and Mickey Mouse. As streaming services go, it’s made its name by being a jack of all trades and a master of none. Now, it’s made its smartest move yet, dropping $83 billion to buy itself a whole new…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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