Razors are one of the most heavily and competitively data-offer-url=”https://larryjacob.com/what-does-shaving-have-to-do-with-your-marketing/” class=”external-link” data-event-click=”{"element":"ExternalLink","outgoingURL":"https://larryjacob.com/what-does-shaving-have-to-do-with-your-marketing/"}” href=”https://larryjacob.com/what-does-shaving-have-to-do-with-your-marketing/” rel=”nofollow noopener” target=”_blank”>marketed products in American capitalism. Made with steel and plastic that costs a few pennies, but data-offer-url=”https://www.nytimes.com/2014/09/24/technology/24shave.html” class=”external-link” data-event-click=”{"element":"ExternalLink","outgoingURL":"https://www.nytimes.com/2014/09/24/technology/24shave.html"}” href=”https://www.nytimes.com/2014/09/24/technology/24shave.html” rel=”nofollow noopener” target=”_blank”>sold for a thousand percent profit, the razor market is the subject of vigorous academic study and debate.

data-offer-url=”https://en.wikipedia.org/wiki/Razor_and_blades_model” class=”external-link” data-event-click=”{"element":"ExternalLink","outgoingURL":"https://en.wikipedia.org/wiki/Razor_and_blades_model"}” href=”https://en.wikipedia.org/wiki/Razor_and_blades_model” rel=”nofollow noopener” target=”_blank”>The founder of Gillette famously came up with a model of basically giving away the razor handle so he could sell the blades. Canadian startup Henson has the opposite model, data-offer-url=”https://hensonshaving.com/products/henson-al13-in-copper” class=”external-link” data-event-click=”{"element":"ExternalLink","outgoingURL":"https://cna.st/affiliate-link/ABAm9JTY78wqUMysFavnDAkRq3X3F3fLaRsTPm2ZQCfuJ2x7BUJL1ypBGiM1jeJCTJ9Kff523fzPoBTrXZXGGW2v43f3gnYt9QyLeYiwREdJANDdRiaHkmwvoeS7DJZmGzmnuF3amoV2qTHpEnx9ymSC4LY5qhUKRBoFbYvULcLeHoxvTaTpZXvqNRM1HcToyYmBzid2KpP1kqF2UNwrYNFRjtbsrBXyDorWxsJssLUo7WAGKwQck5wPXQKkXk1NF9MTVV2iXgDu7jtxsvQ5AobfxGmi7THJWkqWZwQBh58JwrHLCAMBAZDvBoTPRjpBULfFPXrQytreaDNU"}” href=”https://cna.st/affiliate-link/ABAm9JTY78wqUMysFavnDAkRq3X3F3fLaRsTPm2ZQCfuJ2x7BUJL1ypBGiM1jeJCTJ9Kff523fzPoBTrXZXGGW2v43f3gnYt9QyLeYiwREdJANDdRiaHkmwvoeS7DJZmGzmnuF3amoV2qTHpEnx9ymSC4LY5qhUKRBoFbYvULcLeHoxvTaTpZXvqNRM1HcToyYmBzid2KpP1kqF2UNwrYNFRjtbsrBXyDorWxsJssLUo7WAGKwQck5wPXQKkXk1NF9MTVV2iXgDu7jtxsvQ5AobfxGmi7THJWkqWZwQBh58JwrHLCAMBAZDvBoTPRjpBULfFPXrQytreaDNU” rel=”sponsored” target=”_blank”>charging $79 for a razor that can give you an excellent shave with…

Razors are one of the most heavily and competitively data-offer-url=”https://larryjacob.com/what-does-shaving-have-to-do-with-your-marketing/” class=”external-link” data-event-click=”{"element":"ExternalLink","outgoingURL":"https://larryjacob.com/what-does-shaving-have-to-do-with-your-marketing/"}” href=”https://larryjacob.com/what-does-shaving-have-to-do-with-your-marketing/” rel=”nofollow noopener” target=”_blank”>marketed products in American capitalism. Made with steel and plastic that costs a few pennies, but data-offer-url=”https://www.nytimes.com/2014/09/24/technology/24shave.html” class=”external-link” data-event-click=”{"element":"ExternalLink","outgoingURL":"https://www.nytimes.com/2014/09/24/technology/24shave.html"}” href=”https://www.nytimes.com/2014/09/24/technology/24shave.html” rel=”nofollow noopener” target=”_blank”>sold for a thousand percent profit, the razor market is the subject of vigorous academic study and debate.

data-offer-url=”https://en.wikipedia.org/wiki/Razor_and_blades_model” class=”external-link” data-event-click=”{"element":"ExternalLink","outgoingURL":"https://en.wikipedia.org/wiki/Razor_and_blades_model"}” href=”https://en.wikipedia.org/wiki/Razor_and_blades_model” rel=”nofollow noopener” target=”_blank”>The founder of Gillette famously came up with a model of basically giving away the razor handle so he could sell the blades. Canadian startup Henson has the opposite model, data-offer-url=”https://hensonshaving.com/products/henson-al13-in-copper” class=”external-link” data-event-click=”{"element":"ExternalLink","outgoingURL":"https://cna.st/affiliate-link/ABAm9JTY78wqUMysFavnDAkRq3X3F3fLaRsTPm2ZQCfuJ2x7BUJL1ypBGiM1jeJCTJ9Kff523fzPoBTrXZXGGW2v43f3gnYt9QyLeYiwREdJANDdRiaHkmwvoeS7DJZmGzmnuF3amoV2qTHpEnx9ymSC4LY5qhUKRBoFbYvULcLeHoxvTaTpZXvqNRM1HcToyYmBzid2KpP1kqF2UNwrYNFRjtbsrBXyDorWxsJssLUo7WAGKwQck5wPXQKkXk1NF9MTVV2iXgDu7jtxsvQ5AobfxGmi7THJWkqWZwQBh58JwrHLCAMBAZDvBoTPRjpBULfFPXrQytreaDNU"}” href=”https://cna.st/affiliate-link/ABAm9JTY78wqUMysFavnDAkRq3X3F3fLaRsTPm2ZQCfuJ2x7BUJL1ypBGiM1jeJCTJ9Kff523fzPoBTrXZXGGW2v43f3gnYt9QyLeYiwREdJANDdRiaHkmwvoeS7DJZmGzmnuF3amoV2qTHpEnx9ymSC4LY5qhUKRBoFbYvULcLeHoxvTaTpZXvqNRM1HcToyYmBzid2KpP1kqF2UNwrYNFRjtbsrBXyDorWxsJssLUo7WAGKwQck5wPXQKkXk1NF9MTVV2iXgDu7jtxsvQ5AobfxGmi7THJWkqWZwQBh58JwrHLCAMBAZDvBoTPRjpBULfFPXrQytreaDNU” rel=”sponsored” target=”_blank”>charging $79 for a razor that can give you an excellent shave with…