When US president Donald Trump launched his own meme cryptocurrency on January 17, days before his return to the White House, I was halfway up a Swiss alp, attending a crypto conference in the town of St. Moritz.
Memecoins, which typically have no purpose beyond financial speculation, were having a moment. The previous year, data-offer-url=”https://dune.com/queries/3756231/6323352″ class=”external-link” data-event-click=”{"element":"ExternalLink","outgoingURL":"https://dune.com/queries/3756231/6323352"}” href=”https://dune.com/queries/3756231/6323352″ rel=”nofollow noopener” target=”_blank”>millions of new memecoins had flooded the market; a few, like data-offer-url=”https://www.coingecko.com/en/coins/fartcoin” class=”external-link” data-event-click=”{"element":"ExternalLink","outgoingURL":"https://www.coingecko.com/en/coins/fartcoin"}” href=”https://www.coingecko.com/en/coins/fartcoin” rel=”nofollow noopener” target=”_blank”>Fartcoin, had rocketed to billion-dollar valuations. Pump.Fun, a platform for launching and trading memecoins, had…

![[CITYPNG.COM]White Google Play PlayStore Logo – 1500×1500](https://startupnews.fyi/wp-content/uploads/2025/08/CITYPNG.COMWhite-Google-Play-PlayStore-Logo-1500x1500-1-630x630.png)