Creators gain ground as audiences distrust AI-driven content: Report

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Creators have found diverse ways of engaging with their audiences. To build a creator-follower relationship, some creators are putting out artificial intelligence-led low-effort content, while others are opting for more authentic manmade creatives, said a TechCrunch report quoting industry executives. The report added that trust in creators has increased 21% year-on-year.

Citing a case study of the creator-commerce platform LTK that helps influencers monetise their content through brand partnerships and affiliate links, the report cautioned about its…



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Creators gain ground as audiences distrust AI-driven content: Report



Creators have found diverse ways of engaging with their audiences. To build a creator-follower relationship, some creators are putting out artificial intelligence-led low-effort content, while others are opting for more authentic manmade creatives, said a TechCrunch report quoting industry executives. The report added that trust in creators has increased 21% year-on-year.

Citing a case study of the creator-commerce platform LTK that helps influencers monetise their content through brand partnerships and affiliate links, the report cautioned about its…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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