Senior AMD executive suggests consumers buy cheap CPUs to combat memory pricing squeeze — says ‘consumers have a wide assortment of choice available for all kinds of price points’

, By Tom’s Hardware
Senior AMD executive suggests consumers buy cheap CPUs to combat memory pricing squeeze — says ‘consumers have a wide assortment of choice available for all kinds of price points’
Hardware

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Memory prices are booming, pricing out many prospective PC builders in 2026. But, according to AMD’s SVP & GM of the Client Business Unit, Rahul Tikoo, it’s nothing to be worried about. During a roundtable interview with Tom’s Hardware at CES 2026 in Las Vegas, Nevada, we asked Tikoo how the company is responding to skyrocketing DRAM and storage prices, and how that might affect AMD going into 2026, as market intelligence firm IDC forecasts that PC shipments to fall by as much as 9% this year.

“We…



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Senior AMD executive suggests consumers buy cheap CPUs to combat memory pricing squeeze — says ‘consumers have a wide assortment of choice available for all kinds of price points’

, Published By Tom’s Hardware
Senior AMD executive suggests consumers buy cheap CPUs to combat memory pricing squeeze — says ‘consumers have a wide assortment of choice available for all kinds of price points’
Hardware


Memory prices are booming, pricing out many prospective PC builders in 2026. But, according to AMD’s SVP & GM of the Client Business Unit, Rahul Tikoo, it’s nothing to be worried about. During a roundtable interview with Tom’s Hardware at CES 2026 in Las Vegas, Nevada, we asked Tikoo how the company is responding to skyrocketing DRAM and storage prices, and how that might affect AMD going into 2026, as market intelligence firm IDC forecasts that PC shipments to fall by as much as 9% this year.

“We…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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Big Screen, Small Price: 7 epic TV deals starting from $399
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OpenAI Launches ChatGPT Health, Wants Access to Your Medical Records
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