Ecommerce funding remained resilient in 2025, with capital continuing to flow across stages, but under tighter scrutiny and smaller, more selective cheques
Investor focus has decisively shifted from scale-at-all-costs to profitable growth, with margins, contribution economics, and timelines to breakeven now central to valuation conversations heading into 2026
As channel dynamics evolve and quick commerce reshapes demand, operational excellence, owned channels, and execution depth are emerging as key drivers of durable value in…

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