
Say what you will about the social media platform Threads—for instance that its rushed rollout in 2023 felt like a rather cynical ploy by Meta to exploit the public’s aversion to X owner Elon Musk, and that it’s not clear who Threads is for in the first place—but hey: a favorable report from Similarweb is making it look more popular than its main competitor, Elon Musk’s X.
Last year, according to a report from the analytics company Similarweb, Threads briefly edged out X in…

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