In every digital transformation I’ve consulted on, from global banks to manufacturing giants, the failure point isn’t usually the strategy. It’s the data-start=”805″ data-end=”818″>governance.
Strategy defines data-start=”837″ data-end=”844″>where to go. Operations define data-start=”870″ data-end=”875″>how to get there. Governance is what keeps everyone moving in the same direction, at the same speed, without crashing into each other.
In my earlier data-start=”1015″ data-end=”1038″>Search Engine Journal articles, we built the foundation for this discussion:
This article closes the loop. Because until governance and accountability take hold, every strategy, no matter…

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