EdTech company Classera has announced a global joint venture through its venture builder arm C.XSEED, partnering with SuperCharger Ventures and Saudi Arabia’s Falak Group to scale EdTech startups across emerging markets. The alliance was unveiled at Bett London 2026.
The global EdTech sector is entering a phase where scale, capital, and cross-border access matter as much as product innovation.
Classera on Monday announced it is leading a strategic global alliance through its venture builder and accelerator arm C.XSEED, forming a joint venture with SuperCharger Ventures and Saudi Arabia–based Falak Business & Investment.
The initiative is designed to function as a “startup factory” for EdTech companies, with a particular focus on emerging markets, providing founders with structured support from early product validation through to global expansion.
The alliance was officially unveiled during Bett London 2026, the world’s largest international gathering dedicated to education technology.
Building Infrastructure for EdTech Scale
Unlike traditional accelerators that focus narrowly on early-stage mentorship, the Classera-led joint venture is positioning itself as an end-to-end growth platform. Through C.XSEED, selected startups will receive support across business model development, investment readiness, fundraising, talent acquisition, and regional as well as international expansion.
A new cohort of startups will be selected every six months. The programme draws heavily on Classera’s operational footprint across more than 45 countries, giving founders direct access to education systems, institutional clients, and training markets that are often difficult to penetrate.
The partners say this breadth of access — combined with capital and domain expertise — is what differentiates the alliance from existing EdTech accelerators.
Why the Partnership Matters
Each member of the joint venture brings a distinct advantage.
Classera is the largest EdTech company in the Middle East and among the top 20 globally, operating a learning super-platform that serves schools, universities, governments, and enterprises. SuperCharger Ventures contributes a global accelerator model with deep investor and expert networks across Europe and beyond. Falak Group adds Saudi-based venture development capabilities, fund structuring expertise, and startup support benefits valued at over US$1 billion.
Together, the partners are aiming to create what they describe as the leading global platform for EdTech startups in emerging markets, where demand for digital education solutions is rising faster than local capital and infrastructure.
Classera’s Broader EdTech Ecosystem Strategy
For Classera, the alliance builds on a longer-term strategy to shape the EdTech sector beyond software delivery.
Mohammad Almadani, Founder and CEO of Classera, said the company first announced C.XSEED more than two years ago as part of a broader effort to influence how education technology evolves globally.
“Beyond delivering cutting-edge solutions, Classera aspires to build an integrated ecosystem that advances the entire EdTech landscape,” Almadani said, pointing to initiatives spanning startup acceleration, sector awareness through the InnoXera summit, dedicated EdTech investment vehicles, and EduMall, a marketplace for education technology companies.
From Startup Enablement to Sector Development
Mohammad Alashmawi, Co-Founder of Classera and Managing Partner of C.XSEED, framed the venture as a natural extension of the company’s mission to transform learning outcomes at scale.
“Our ambition at Classera is to develop the entire sector,” he said. “C.XSEED is designed to empower the next generation of EdTech entrepreneurs, invest alongside them, and support them in scaling locally and globally.”
From SuperCharger Ventures’ perspective, the alliance addresses a common bottleneck for founders: access to the right networks at the right stage. Co-Founder Yanos Barberis said many startups fail to scale not because of weak products, but because they lack the connections needed to unlock growth.
Saudi Arabia as a Launchpad for Global EdTech
Falak Group’s involvement positions Saudi Arabia as a strategic launch base for EdTech innovation aimed at global markets.
Adwa AlDakhil, Founder and CEO of Falak Business & Investment, said the partnership would provide entrepreneurs with the infrastructure and support needed to develop solutions that originate in the Kingdom but scale internationally.
Classera itself is backed by high-profile strategic investors, including Saudi Arabia’s Public Investment Fund through Sanabil, alongside Silicon Valley venture capital firms — backing that underscores the growing role of the Middle East in global EdTech investment flows.
Looking Ahead
As governments and institutions across Africa, the Middle East, and Asia accelerate digital education adoption, demand for scalable, locally relevant EdTech solutions is rising sharply. By combining venture building, capital access, and distribution reach, the Classera-led alliance is positioning itself to play a central role in shaping which startups emerge — and how far they can scale.
For founders in emerging markets, the message is clear: EdTech is no longer just about building tools, but about plugging into ecosystems capable of supporting global growth.
