Google has been testing Social Channel Insights inside Google Search Console (GSC). This update may appear small, but it’s more than meets the eye. In the search landscape, these new social insights translate to a bigger shift happening behind the scenes, where search and social data converge to improve visibility.
The official announcement from Google highlighted the growth of businesses managing their digital presence on popular social media sites. The integration makes sense as social media continues to become a popular method for search…

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