When it comes to the intersection of technology and wellbeing, few founders are as clear-eyed about what’s missing as William Choi. The founder and CEO of Neurabody believes that the future of health lies not in prevention and that technology should quietly guide, not disrupt, our daily lives.
”Most people don’t lack motivation,” say William. ”They lack feedback.”
From his base in Luxembourg, he is building what he calls movement intelligence for everyday life and work, a system that helps people understand and reduce physical…

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