Samsung is revamping how it discloses a little-known ad-tracking technique built into its TVs.
“We hope our updated language will provide additional reassurance to our customers and serve as a new standard for others in the television industry,” Samsung tells PCMag.
It comes after Texas Attorney General Ken Paxton sued Samsung in December for “secretly recording” what you watch. He took aim at a technology called Automated Content Recognition (ACR). It’s been around for years…

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