The internet is a very different place than it was 20 years ago, in no small part due to how much it is now occupied by sophisticated bots and AI agents programmed to carry out specific—and often selfish—tasks, rather than resharing cat images or low-budget Flash animations like in the internet’s olden days. Automated systems accounted for 51% of all web traffic in 2024, according to a report by cybersecurity firm Imperva, while the volume of AI-written articles also surpassed…

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