- For D2C startups, the impact of ongoing geopolitical conflicts is no longer confined to global headlines. It is now hitting the most fundamental layers of business operations.
The ongoing geopolitical conflicts have pushed up crude oil prices and tightened global supply chains, triggering a ripple effect across petrochemicals, logistics, and manufacturing inputs.
This macro shock is now filtering into the consumer internet economy, particularly for D2C brands that rely heavily on packaging and global supply networks.
As oil-linked…

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